In their original post, Halsey claimed that the whole thing was just a quick joke, but lyrics like “And the saddest fear, comes creeping in / That we’d be pissed off, if he loved anyone, or anything,” and “She’s gonna put Harry through some tough trials / And write an album with his name on file….” would beg to differ. What’s remarkable about the video is not that Halsey sounds bad (although it is, at times, rough), but that it is so deadly serious. A lot of you have been circulating my Haylor song, the ‘Trouble’ parody, and I've been getting a lot of really good feedback on it so I thought I would give you guys a live video.”
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The video starts with Halsey saying, “Hi guys, I’m Ashley. In response to the song blowing up, Halsey created their masterpiece. The post racked up tens of thousands of reblogs and likes on Tumblr - once again, I am in no way joking when I say that Halsey was a big deal on One Direction Tumblr. “Once upon a time, once albums were debuted / Haylor was conceived, we panicked and we knew / She’d hurt him, she’d hurt him, she’d hurt him, him, him, him, him,” the song’s opening lines go. The song is a parody of Swift’s “I Knew You Were Trouble” that takes aim at Swift for dating Halsey’s favorite boy band member. In 2012, when Styles was dating Taylor Swift, Halsey posted an audio file to their blog, titled “The Haylor Song (Trouble Parody)” - Haylor being the ship name for the two pop stars. They were known to the community as se7enteenblack, a reference to one of Harry Styles’s many tattoos. Not only was Halsey part of the One Direction fandom - a Directioner, if you will - they were a big part of it.
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Like many people who are now 26, Halsey spent a lot of time on the internet during their teenage years - specifically Tumblr, and even more specifically, One Direction Tumblr. It’s something they did as a teenager alone in their bedroom, where all great regrets are born. To me though, Halsey’s most legendary regret is one that doesn’t come up as often.
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Then, in December, they apologized for posting an image of them in the midst of an eating disorder, which is significantly less funny than saying the World Trade Center should collapse because you got a 6.5 on a music blog. In January of last year they apologized for accidentally calling for a second 9/11 after Pitchfork gave their album a middling review. In fact, they bookended 2020 with two different apologies. Halsey is no stranger to the regret cycle. A famous person does, or more commonly tweets, something inflammatory, there are about 24 hours of discourse around it from people who have something to say (everyone), and before the headline leaves the news, we have a Notes app apology posted to all platforms. If you are in the business of consuming celebrity culture, you will be familiar with the cycle of celebrity regret.